Blog

Testimonial - Intelligent Retail

Casadee Wilson - Thursday, July 03, 2014

"We launched a new product in the Australian market, and needed to trial various methods of lead generation in a build from scratch environment with aggressive targets.

Appointment setting/cold calling using a third party was one of many methods to be trialled, but with probably the lowest expectations of success. We selected Easy Leads after discussing our requirements with a number of similar organisations.

To say it has exceeded all our expectations would be an understatement. Firstly, we had to ask Easy Leads to slow down, because we could not handle the volume of leads they were generating for us. Secondly, given their success, we have now moved 80% of our monthly marketing budget to Easy Leads. The results speak for themselves, the leads keep rolling in, our sales team is busy with new opportunities every day, and our opportunity pipeline remains constantly at a level that enable us to meet our revenue targets.

There are a number of unique factors that set Easy Leads apart from similar organisations, that contribute to their success in generating opportunities for us. I have no hesitation in recommending them to any sales driven company, and the ROI on the ongoing investment is just a no brainer. It is a good use of money."

Daniel Sheahan, Head of international Operations – Intelligent Retail